Our team

We are young, inspired, but have also already been around since 2017. We’re real Brabanders (Dutch southerners), but also 50% Asian. We R Asia.

Thanks to our teams in the Netherlands, China and Vietnam, we ensure that the Netherlands is connected is connected to Asia. We make sure that European demand is matched with Asian supply, and that sustainable and affordable Asian products are available on the European market.

Team Nederland


Team China


Jasper Delisse

Managing director 

“Eat healthy, sleep well, breathe deeply, enjoy life.”

Remco van der Beek

Sales manager

“Happy mind, happy life.”

Irene Paardekooper

Project Manager Textile & Accessories / Gifts, Sports & Toys

“It always seems impossible until it’s done.”

Wido de Koning

Project Manager Home / Automotive & Bicycle Parts

“Knowledge comes, wisdom lingers.”

Elieke Knechten

Project Manager Industrial Parts / Automotive & Bicycle Parts

“Trust yourself, you know more than you think you do.”

Lars van Rijen - Financial Controller We R Asia

Lars van Rijen

Financial controller

“If you can dream it, you can do it.”

Janne Siemons

Assistent Project Manager

“Everyone has the key, it’s just a matter of using it.”

Nienke Finkers

Content Creator

“Don’t learn what to think, learn how to think.”


Project Manager Home / Automotive & Bicycle Parts

“The person you are destined to become, is de person you decide.”


Project Manager Industrial Parts / 
Automotive & Bicycle Parts

“Quality is the best businessplan.”


Project Manager Gifts,
Sports & Toys

“Zumba is cheaper than


Project Manager Clothing
Textile & Accessories

“Take the risk, or lose the


General assistent sourcing

“A good laugh is sunshine in the house.”


Quality assurance inspector

“Fall seven times, stand up eight.”